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Alex Hillman

better coworking, better business, and better communities

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Howdy, I'm Alex!

Alex Hillman

As a community builder and a coworking pioneer, I am always thinking about the intersection of people, relationships, trust and business.

I founded Indy Hall in 2006, making us one of the world’s oldest fully independent coworking communities.

This site is packed with the lessons and examples I’ve learned along the way.

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Field Guides

Get up to speed with my curated collections of articles:

Start a Coworking Space

coworking

Community Engagement

community

Growth and Finances

business

Coworking Operations

coworking
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Looking for 1-1 help with your own coworking space?

When I founded Indy Hall is 2006, we were one of the first spaces of our kind. We invented the membership model used by countless coworking businesses, and our techniques for sustainable growth are seen throughout many of the industry's leading coworking operations.

Our community has grown from two dozen original founding members to several hundred, and our coworking space has grown from 1800 square feet to more than 16,000. To this day, we remain 100% bootstrapped and self-sufficient! 💸

We’ve learned so much along the way; that includes our own hands-on experiences, as well as lessons learned while advising and coaching thousands of coworking spaces in cities and towns and villages around the entire globe.

🎉 New for this year, 1-1 coaching is back! For the first time since 2016, I've started carving out a small amount of my time to work closely with independent coworking operators like you to help them start and grow, solve problems, and reach goals.

Wanna book some 1-1 time with me?


Here’s the latest from 333 articles and podcasts:


You’re confused about your competition.

coworking
1 minute read

Last night at dinner I was sharing stories about how people don’t understand that coworking spaces aren’t in competition with each other.

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📼 Video: Business Ethics, Coworking, and COVID-19

business
1 minute read

Each spring I guest lecture students at a business school on the topic of business ethics.

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Emergency Video Event: Surviving the COVID19 Outbreak

business
3 minute read

So now, in addition to coworking and community building, there’s another thing that you have in common with me and the thousands of people who get my emails.

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The Magic Ratio (How many memberships vs desks?)

coworking
7 minute read

In the world of coworking, most operators make the mistake of optimizing for occupancy.

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An Upside-down Job Fair for Freelancers & Consultants (and clients who want to hire them)

business
3 minute read

If you run a solo service business or hire consultants/contractors to help with your business, I’m working on an event designed just for you.

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My 1am Conference Organizer Playbook

community
2 minute read

It was 1am after the closing party for the business conference I co-organize with my partner Amy Hoy. I stopped at the corner bar near my house to grab a night cap and collect my thoughts about the event, and why it had gone so smashingly well.

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I'm Watching: 3rd Wave Coworking

coworking
8 minute read

For the third year in a row, I’m learning a lot about the global state of coworking from patterns I first notice in Asia. And for the first time in a while, the outlook is good. 🎯

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My Indy Hall 10+3 TY Speech 🙏

elsewhere
10 minute read

Edited slightly for clarity, because let’s be honest, it was a great party.

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Honey, I Shrunk My Coworkers

elsewhere
7 minute read

Last night I threw a big party to celebrate the Indy Hall community’s 13th birthday. The night was incredible in every way, including a very fun reveal of a creative side project with some special meaning.

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I don't follow coworking industry news

coworking
11 minute read

During the early days of coworking, I set up a “Google Alert” to notify me about blog posts and articles that mentioned the word coworking. But times have changed, and I wanna talk about why.

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How my commute changed my relationship with my community

community
7 minute read

Back in the spring I started riding a motorcycle to work. It was a dramatic improvement to my quality of life, but not without unintended (and surprising) side effects!

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6 reasons polished concrete is the worst kind of office flooring

coworking
9 minute read

When you imagine a coworking space - or any modern office space - there are a few visual and aesthetic trends that typically come to mind.

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ABC News Interview: Unpacking Coworking Trends for 2019

coworking
11 minute read

Are 30% of jobs really going to be done from coworking spaces? How do corporate employees fit into the coworking scene? What kinds of people get the most out of coworking?

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New Site Design! Find the coworking ideas you need to succeed.

elsewhere
5 minute read

Longtime readers might notice this site looks a bit different today!

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Community or commodity?

coworking
2 minute read

A while back I got an email from someone working on starting a new coworking community in her rural town.

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Guest Post: 3 incredibly counterintuitive lessons that every coworking operator needs to learn

community
18 minute read

Howdy readers! Alex here, with a very rare guest post on my site. This story is packed with valuable lessons (and a smart, fun, honest approach) that I wanted to make sure as many people saw as possible. So please read, share, and leave a comment!  

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Think you need investors for your coworking space? Here are four alternative ways to get funded.

business
12 minute read

I’ve been where you are.

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How to hire the best people to run your coworking space

business
2 minute read

Hiring sucks. Finding great people for your team is tough in any industry, but staffing your coworking space is extra tricky.

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My Crash Course in Lighting Design for Coworking Spaces

coworking
11 minute read

For 9 years, we built the iconic and vibrant Indy Hall community and workspace on top of spaces that had been built for someone else. Those spaces had a lot of charm, but especially in our previous space, we spent a lot of time working to make the space work for us.

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Scaling community, avoiding burnout, & leading from within

business
1 minute read

This video is from a sit down conversation with my buddy Ryan Chatterton during a visit to Malaysia for my favorite coworking conference, CUAsia .

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