This week I’m included in Technically Philly’s sponsorship thank yous as their first “philanthropist level” sponsorship. It’s no secret that I’ve been a long time supporter of what Brian, Chris, and Sean do, and that’s not because they’ve written about me and IndyHall a bunch of times. I think they’ve identified a real need for covering the emerging technology community in Philadelphia with an honest, authentic, and approachable candor that is still backed by true journalistic ethics and execution.

I’ve got a lot of thoughts about their announcement of NewsInkubator, their Knight News Foundation grant application, that I’m still tuning and molding, but I think that it’s important that Technically Philly is able to sustain itself without the NEED for those grant resources.

They have a phenomenal community of readers, and an increasing number of those readers fall into the category of “we like what you do and want to do something about it”. My decision to sponsor is not to get a link or attribution every week…quite frankly I’d be just as happy without it. The reason I decided to sponsor TechnicallyPhilly was to lead with my actions rather than just my words.

I attended their first Technically Philly Happy Hour earlier this week and the ~30 people who also attended came from all corners of the technology scene in Philadelphia. My favorite part about the people who I met was that it was my first time seeing many of them. The fact that Technically Philly is able to act as a hub, as a connector, between disparate but related industries in Philadelphia is something that they recognize as valuable, and I’m thrilled that they’re able to find ways to execute with that connectedness.

Things like this, among many others, inspired me to put my money where my mouth is. $50/month isn’t nominal, and there’s of course a tradeoff. Think about $50:

It’s 3 dinners cooked at home instead of out at a restaurant (average $20). Homecooked food is better for you anyway.

It’s 5 walks (or even buses) across town instead of jumping in a taxi (average $10 from old city to 30th st). That walk will not only make you feel better, but you’ll see the city from the sidewalk instead of the street.

It’s 3 CDs or DVDs you wait to add to your collection (average $20). What’s the last good thing Hollywood put out anyway? Except IronMan and its impending sequel. I want to be Tony Stark when I grow up.

It’s 13 coffees brewed yourself instead of going to Starbucks and getting a $4 latte.

It’s 8 cheesesteaks (average $7). Ok, I hope you’re not eating 8 cheesesteaks a month. That’d be absurd.  http://thisiswhyyourefat.com/. ‘Nuff said.

And speaking of fat…you’re not even using that gym membership but you pay $40+/month for it. If you’re gonna toss that money at something, why not something that actually has value?

You get my point.

$50/month isn’t a subscription to Technically Philly, and I don’t think it should be thought of that way. It’s a way of supporting something that I hope becomes an institution in Philadelphia, and continues to grow with this community.